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Enhance Your Events with Video

Mandy Senn Anyone who’s attended conferences or major events knows that energy drives success in the event world. A feeling of excitement and inspiration prompts people to attend in the first place and then come back each year. There are

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Disrupting an Industry Through Customer Service

David Martin, Heed Public Relations When you hear the term “disruption” in business speak these days, it’s easy to think of companies like Uber and Airbnb who’ve radically altered their industries by introducing dynamic new business models. These disruptors, and

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Show and Sell: Why Product Videos Rock

Mandy Senn Did you know that 77 percent of consumers have been convinced to buy a product by watching a video? The question is whether they were watching a video about your product, or one produced by a competitor. What is

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