How This Drone Company’s Tagline Promotes Their Unique Value Proposition

Just do it. The happiest place on Earth. Melts in your mouth, not in your hands. There is a really good chance that as soon as you read the above sentences, you knew the...

TerraTal Brings Artificial Intelligence to Job Recruiting

The headlines are full of news about artificial intelligence, blockchain, virtual reality and other bold, disruptive technologies moving ever closer to everyday relevance. The visions can be so compelling — and the promotion so...

B Corp Trailblazers: A Law Firm Blends Entrepreneurship with the Greater Good

As Chattanooga’s entrepreneurial landscape matures, drawing more wide-eyed innovators to Gig City, USA, these young businesses have a growing need to protect the products and services they create.    The...

Garden Vignettes: Bringing the Benefits of Plants Indoors

Heather Droke, owner of Garden Vignettes, has been creating gardens and living floral works in Chattanooga since 2000. Trend caught up with her on some recent projects and the importance of incorporating nature into...